Rare Breed

Established in 2018, Rare Breed was a multi-branded sales agency representing collections in home decor, gifts, stationery, fashion, and much more. Featuring brands such as XD Design, Chasing Threads, j-me and Block – all chosen for their complementary and yet contrasting qualities. Retail is broad, and customers need choices and options.

A wholesale giftware startup with a big heart, developing Rare Breed’s brand guidelines and following them in creating countless printed content material from letterheads to social media strategy. Leading all creative direction meant Kat was able to really bloom Rare Breed’s visual language both in print, digital and led in directing, coordinating and eventually also shooting products. Having a heavy involvement with Rare Breed’s growth she also attended all tradeshows and designed boards, banners, vinyls and leaflets for potential retailers.

• Developed visual language and guidelines from the ground up
• Directed various photoshoots, photographed and edited content
• Attended various giftware tradeshows in the UK

Rare Breed have since closed their doors in 2020 to focus their efforts on other projects.